
Global printing company Brother International required a microsite dedicated exclusively to their business solutions arm. The 11 page site was created to showcase the products and services available to clients across a range of specific industries.
Working with such an iconic brand, it was important that the copy conveyed a consistent tone and used terminology that reflected Brother’s marketing style while remaining relevant to their client base. I used their corporate brochures as a reference to achieve a tone of voice in line with Brother’s corporate branding.